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MAJOR PROGRAMS AND PROJECTS
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In line with the corporate priorities the strategic direction being pursued by PCA, and as it adopts an institutional transformation with the end-view of effectively delivering the support needed to ensure the success of a market-driven coconut industry, the Authority has undertaken a thorough review and rationalization of its existing Programs and Projects.
The current Management has decided that a “Program-based” system in implementing interventions is a more effective and holistic approach in ensuring the alignment to the goals, the achievement of outcomes, and the successful achievement of targets. Under this system, Program Directors are assigned to focus on the attainment of a specific sector/industry outcome. They are capacitated to be on top of the strategic operational planning, target setting, implementation management, and close monitoring and evaluation of their assigned programs.
PRODUCTIVITY MANAGEMENT PROGRAM
Program Description: |
This Program aims to provide a holistic approach in the delivery of interventions in the farm-level. It is focused on contributing to the desired state of a well-managed production responsive to the demand of the industry for both coconut and oil palm. |
Sectoral/Industry Outcome: |
Increased Agri-Fishery Production
Well-Managed Coconut Productivity |
Components: |
Farm consolidation (economies of scale) |
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Capability-building of farmers with culture orientation |
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Hybrid/ seed farm development |
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Replanting of senile, damaged, and cut trees using high-yielding and most suitable varieties (formerly, ACPRP for coconut and SOPDP for oil palm) |
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Planting on expansion areas (formerly, ACPRP) |
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Revival of nutrient-deficient palms (formerly CFP for coconut and SOPDP for oil palm) |
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Access to farming information and technologies |
AGRICULTURAL RESEARCH PROGRAM
Program Description: |
This Program aims to provide a farm-driven and farmer-focused research outputs that will address the challenges, as well as support the interventions under the Productivity Enhancement Program. It is focused on contributing to the desired state of a well-managed production responsive to the demand of the industry. |
Sectoral/Industry Outcome: |
Increased Agri-Fishery Production
Well-Managed Coconut Productivity |
Components: |
GAP development |
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Establishment of protocols |
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Climate mitigation, resiliency, response |
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Pest and disease management |
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Improvement of coconut varieties thru biotechnology and genetics (formerly, Hybridization) |
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Technology transfer mechanism – farm-level |
COMMUNITY ENTERPRISE DEVELOPMENT PROGRAM
Program Description: |
This Program aims to provide a holistic approach in delivering interventions to provide access to additional income sources for the coconut farmers. This community development system will provide a venue for the transition of coconut farmers from subsistence farming to agribusinessizing, primarily for primary processing. This introduction of cocopreneurship to farmers intends to contribute to the desired state of increased income for farmers |
Sectoral/Industry Outcome: |
Poverty Alleviation Among Coconut Farmers
Empowered Coconut Farmers |
Components: |
Farmer organization (economies of scale) |
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Output consolidation (economies of scale) |
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Provision of additional income sources such as intercrop and animal integration (formerly, KEDP-CIP) |
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Creation of community-based livelihood (formerly, KEDP-CHLP) |
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Capacity-building of farmers with culture orientation and entrepreneurship skills |
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Access to relevant coconut enterprising information and technologies |
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Access to financing/ investment/ credit thru linkaging |
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Access to direct market including promotion and regulation |
COCOHUB ENTERPRISE DEVELOPMENT PROGRAM
Program Description: |
This Program aims to provide a holistic approach in delivering interventions to provide coconut farmer organizations (CFOs) a more commercial enterprise undertaking. This enterprise development system will provide a formal business set-up structured to domestically utilize coconut for final processing for the market. This intends to contribute to the desired state of increased competitiveness of coconut products to expand market reach. |
Sectoral/Industry Outcome: |
Increased Gross Value Added (GVA)
Expanded Market Reach |
Components: |
Establishment of farm-to-product model as proof of concept |
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Creation of new enterprises (formerly, KEDP-Coco Hub) |
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Upgrading of existing community-based livelihood into formal enterprises (formerly, KEDP-Coco Hub) |
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Capacity-building of CFOs including business, marketing, and management skills |
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Access to relevant coconut enterprising information and technologies |
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Access to financing/ investment/ credit thru linkaging |
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Access to market (domestic and export) including promotion and regulation |
PRODUCT DEVELOPMENT PROGRAM
Program Description: |
This Program aims to provide a market-driven, processor and consumer-focused research outputs that will address the challenges, as well as support the interventions under the Enterprise Development Programs. This intends to contribute to the desired state of increased competitiveness of coconut products to expand market reach. |
Sectoral/Industry Outcome: |
Increased Gross Value Added (GVA)
Expanded Market Reach |
Components: |
Development and compliance to product quality standards |
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Food and non-food product development |
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Mechanization and scalability |
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Consumer-related researches such as on packaging, health benefits, etc. |
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Technology transfer mechanism – enterprise-level |
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