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๐๐‚๐€ ๐๐š๐ซ๐ญ๐ง๐ž๐ซ๐ฌ ๐ฐ๐ข๐ญ๐ก ๐’๐ฎ๐ฌ๐ญ๐š๐ข๐ง๐š๐›๐ฅ๐ž ๐‚๐จ๐œ๐จ๐ง๐ฎ๐ญ ๐๐š๐ซ๐ญ๐ง๐ž๐ซ๐ฌ๐ก๐ข๐ฉ ๐Ÿ๐จ๐ซ ๐ˆ๐ง๐ญ๐ž๐ซ๐ง๐š๐ญ๐ข๐จ๐ง๐š๐ฅ ๐‘๐จ๐ฎ๐ง๐๐ญ๐š๐›๐ฅ๐ž ๐จ๐ง ๐‚๐จ๐œ๐จ๐ง๐ฎ๐ญ ๐’๐ฎ๐ฌ๐ญ๐š๐ข๐ง๐š๐›๐ข๐ฅ๐ข๐ญ๐ฒ

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The Philippine Coconut Authority, in collaboration with the Sustainable Coconut Partnership, successfully hosted the Sustainable Coconut Roundtable 2024 from September 23-28, 2024, at the Sheraton Hotel Manila. The international galvanized more than 200 participants: buyers, traders, coconut farmers, and advocates, from across Europe, the United States, Indonesia, Spain, the Philippines, and beyond, all unified in advancing the global coconut industry's sustainability agenda and market competitiveness.

During the event, Ms. Ma. Odessa M. Pacaul, Department Manager (Corporate Planning Service) representing PCA Administrator Dexter R. Buted, presented the Philippine Coconut Sustainability Roadmap. The presentation serves as a a blueprint designed to propel the countryโ€™s coconut sector to new heights of sustainability and competitiveness; it outlines the countryโ€™s strategic plan to integrate sustainable practices, boost market access, and establish the Philippines as the leader in global coconut production.

PCA's presence was robust, with Regional Managers, Department Heads, and a strong contingent of 72 delegates from the Project Management Office (PMO). The gathering highlighted the critical role of collaboration in addressing industry challenges and capitalizing on emerging opportunities in the global coconut market.

Addressing the high-powered audience, Ms. Pacaul elaborated on the Authorityโ€™s comprehensive approach to strengthening the coconut sector:

"๐‘‡๐‘œ ๐‘‘๐‘’๐‘ฃ๐‘’๐‘™๐‘œ๐‘ ๐‘กโ„Ž๐‘’ ๐‘š๐‘Ž๐‘Ÿ๐‘˜๐‘’๐‘ก ๐‘Ž๐‘›๐‘‘ ๐‘–๐‘›๐‘‘๐‘ข๐‘ ๐‘ก๐‘Ÿ๐‘ฆ ๐‘๐‘œ๐‘š๐‘๐‘’๐‘ก๐‘–๐‘ก๐‘–๐‘ฃ๐‘’๐‘›๐‘’๐‘ ๐‘ , ๐‘Ž๐‘› ๐‘–๐‘›๐‘ก๐‘’๐‘Ÿ๐‘™๐‘–๐‘›๐‘˜ ๐‘œ๐‘“ ๐‘ฃ๐‘Ž๐‘Ÿ๐‘–๐‘œ๐‘ข๐‘  ๐‘๐‘Ÿ๐‘œ๐‘”๐‘Ÿ๐‘Ž๐‘š๐‘  ๐‘Ž๐‘›๐‘‘ ๐‘Ž๐‘๐‘ก๐‘–๐‘ฃ๐‘–๐‘ก๐‘–๐‘’๐‘  ๐‘ค๐‘–๐‘™๐‘™ ๐‘๐‘’ ๐‘ข๐‘›๐‘‘๐‘’๐‘Ÿ๐‘ก๐‘Ž๐‘˜๐‘’๐‘› ๐‘–๐‘›๐‘ฃ๐‘œ๐‘™๐‘ฃ๐‘–๐‘›๐‘” ๐‘ก๐‘Ÿ๐‘Ž๐‘‘๐‘’ ๐‘Ž๐‘›๐‘‘ ๐‘š๐‘Ž๐‘Ÿ๐‘˜๐‘’๐‘ก ๐‘–๐‘›๐‘“๐‘œ๐‘Ÿ๐‘š๐‘Ž๐‘ก๐‘–๐‘œ๐‘›, ๐‘Ÿ๐‘’๐‘ ๐‘’๐‘Ž๐‘Ÿ๐‘โ„Ž ๐‘Ž๐‘›๐‘‘ ๐‘‘๐‘’๐‘ฃ๐‘’๐‘™๐‘œ๐‘๐‘š๐‘’๐‘›๐‘ก, ๐‘๐‘Ÿ๐‘œ๐‘‘๐‘ข๐‘๐‘ก๐‘–๐‘œ๐‘› ๐‘ ๐‘ข๐‘๐‘๐‘œ๐‘Ÿ๐‘ก, ๐‘๐‘œ๐‘š๐‘๐‘™๐‘–๐‘Ž๐‘›๐‘๐‘’ ๐‘ค๐‘–๐‘กโ„Ž ๐‘ก๐‘Ÿ๐‘Ž๐‘‘๐‘’ ๐‘Ž๐‘›๐‘‘ ๐‘š๐‘Ž๐‘Ÿ๐‘˜๐‘’๐‘ก ๐‘Ÿ๐‘’๐‘ž๐‘ข๐‘–๐‘Ÿ๐‘’๐‘š๐‘’๐‘›๐‘ก๐‘  ๐‘Ž๐‘›๐‘‘ ๐‘Ÿ๐‘’๐‘”๐‘ข๐‘™๐‘Ž๐‘ก๐‘–๐‘œ๐‘›๐‘ , ๐‘’๐‘›๐‘ก๐‘’๐‘Ÿ๐‘๐‘Ÿ๐‘–๐‘ ๐‘’ ๐‘‘๐‘’๐‘ฃ๐‘’๐‘™๐‘œ๐‘๐‘š๐‘’๐‘›๐‘ก ๐‘Ž๐‘›๐‘‘ ๐‘–๐‘›๐‘ฃ๐‘’๐‘ ๐‘ก๐‘š๐‘’๐‘›๐‘ก ๐‘š๐‘Ž๐‘›๐‘Ž๐‘”๐‘’๐‘š๐‘’๐‘›๐‘ก, ๐‘Ÿ๐‘–๐‘ ๐‘˜ ๐‘Ž๐‘›๐‘Ž๐‘™๐‘ฆ๐‘ ๐‘–๐‘ , ๐‘Ž๐‘›๐‘‘ ๐‘๐‘œ๐‘š๐‘š๐‘ข๐‘›๐‘–๐‘๐‘Ž๐‘ก๐‘–๐‘œ๐‘›. ๐‘‡โ„Ž๐‘’๐‘ ๐‘’ ๐‘’๐‘“๐‘“๐‘œ๐‘Ÿ๐‘ก๐‘  ๐‘๐‘Ž๐‘ฃ๐‘’ ๐‘กโ„Ž๐‘’ ๐‘ค๐‘Ž๐‘ฆ ๐‘“๐‘œ๐‘Ÿ ๐ต2๐ต ๐‘Ž๐‘›๐‘‘ ๐บ2๐บ ๐‘š๐‘Ž๐‘Ÿ๐‘˜๐‘’๐‘ก ๐‘Ž๐‘๐‘๐‘’๐‘ ๐‘ , ๐‘ข๐‘™๐‘ก๐‘–๐‘š๐‘Ž๐‘ก๐‘’๐‘™๐‘ฆ ๐‘™๐‘’๐‘Ž๐‘‘๐‘–๐‘›๐‘” ๐‘ก๐‘œ ๐‘กโ„Ž๐‘’ ๐‘œ๐‘๐‘’๐‘›๐‘–๐‘›๐‘” ๐‘œ๐‘“ ๐‘›๐‘’๐‘ค ๐‘š๐‘Ž๐‘Ÿ๐‘˜๐‘’๐‘ก๐‘  ๐‘Ž๐‘›๐‘‘ ๐‘กโ„Ž๐‘’ ๐‘’๐‘ฅ๐‘๐‘Ž๐‘›๐‘ ๐‘–๐‘œ๐‘› ๐‘œ๐‘“ ๐‘’๐‘ฅ๐‘–๐‘ ๐‘ก๐‘–๐‘›๐‘” ๐‘œ๐‘›๐‘’๐‘ . ๐ถ๐‘œ๐‘š๐‘๐‘™๐‘–๐‘Ž๐‘›๐‘๐‘’ ๐‘–๐‘  ๐‘‘๐‘’๐‘’๐‘š๐‘’๐‘‘ ๐‘Ž ๐‘Ÿ๐‘’๐‘ž๐‘ข๐‘–๐‘Ÿ๐‘’๐‘š๐‘’๐‘›๐‘ก ๐‘“๐‘œ๐‘Ÿ ๐‘š๐‘Ž๐‘Ÿ๐‘˜๐‘’๐‘ก ๐‘๐‘Ÿ๐‘œ๐‘š๐‘œ๐‘ก๐‘–๐‘œ๐‘›.โ€

The event also showcased the industry's ongoing transformation, with a focus on sustainability initiatives aimed at benefiting the entire value chain, from farmers to enterprises and consumers. Ms. Pacaul underscored the significance of these initiatives for positioning the Philippines as a global leader in coconut production:

"๐ด๐‘™๐‘™ ๐‘œ๐‘“ ๐‘กโ„Ž๐‘’๐‘ ๐‘’ ๐‘’๐‘“๐‘“๐‘œ๐‘Ÿ๐‘ก๐‘  ๐‘Ž๐‘Ÿ๐‘’ ๐‘”๐‘’๐‘Ž๐‘Ÿ๐‘’๐‘‘ ๐‘ก๐‘œ๐‘ค๐‘Ž๐‘Ÿ๐‘‘๐‘  ๐‘กโ„Ž๐‘’ ๐‘Ÿ๐‘’๐‘Ž๐‘™๐‘–๐‘ง๐‘Ž๐‘ก๐‘–๐‘œ๐‘› ๐‘œ๐‘“ ๐‘Ž ๐‘ ๐‘ข๐‘ ๐‘ก๐‘Ž๐‘–๐‘›๐‘Ž๐‘๐‘™๐‘’ ๐‘Ž๐‘›๐‘‘ ๐‘Ÿ๐‘’๐‘ ๐‘–๐‘™๐‘–๐‘’๐‘›๐‘ก ๐‘๐‘œ๐‘๐‘œ๐‘›๐‘ข๐‘ก ๐‘–๐‘›๐‘‘๐‘ข๐‘ ๐‘ก๐‘Ÿ๐‘ฆ ๐‘ค๐‘–๐‘กโ„Ž ๐‘’๐‘š๐‘๐‘œ๐‘ค๐‘’๐‘Ÿ๐‘’๐‘‘ ๐‘Ž๐‘›๐‘‘ ๐‘๐‘Ÿ๐‘œ๐‘ ๐‘๐‘’๐‘Ÿ๐‘œ๐‘ข๐‘  ๐‘๐‘œ๐‘๐‘œ๐‘›๐‘ข๐‘ก ๐‘“๐‘Ž๐‘Ÿ๐‘š๐‘’๐‘Ÿ๐‘ , ๐‘กโ„Ž๐‘Ÿ๐‘–๐‘ฃ๐‘–๐‘›๐‘” ๐‘’๐‘›๐‘ก๐‘’๐‘Ÿ๐‘๐‘Ÿ๐‘–๐‘ ๐‘’๐‘ , ๐‘Ž๐‘›๐‘‘ ๐‘ ๐‘Ž๐‘ก๐‘–๐‘ ๐‘“๐‘–๐‘’๐‘‘ ๐‘๐‘œ๐‘›๐‘ ๐‘ข๐‘š๐‘’๐‘Ÿ๐‘ . ๐‘‡โ„Ž๐‘Ÿ๐‘œ๐‘ข๐‘”โ„Ž ๐‘กโ„Ž๐‘’๐‘ ๐‘’ ๐‘–๐‘›๐‘–๐‘ก๐‘–๐‘Ž๐‘ก๐‘–๐‘ฃ๐‘’๐‘ , ๐‘–๐‘ก ๐‘–๐‘  ๐‘œ๐‘ข๐‘Ÿ ๐‘š๐‘ข๐‘ก๐‘ข๐‘Ž๐‘™ ๐‘๐‘’๐‘›๐‘’๐‘“๐‘–๐‘ก ๐‘ก๐‘œ ๐‘ โ„Ž๐‘œ๐‘ค ๐‘ก๐‘œ ๐‘กโ„Ž๐‘’ ๐‘ค๐‘œ๐‘Ÿ๐‘™๐‘‘ ๐‘กโ„Ž๐‘Ž๐‘ก ๐‘กโ„Ž๐‘’ ๐‘ƒโ„Ž๐‘–๐‘™๐‘–๐‘๐‘๐‘–๐‘›๐‘’๐‘  ๐‘–๐‘  ๐‘กโ„Ž๐‘’ ๐‘๐‘’๐‘ ๐‘ก ๐‘ ๐‘œ๐‘ข๐‘Ÿ๐‘๐‘’ ๐‘œ๐‘“ ๐‘๐‘œ๐‘๐‘œ๐‘›๐‘ข๐‘ก๐‘  ๐‘Ž๐‘›๐‘‘ ๐‘กโ„Ž๐‘’ ๐‘š๐‘œ๐‘ ๐‘ก ๐‘Ÿ๐‘’๐‘™๐‘–๐‘Ž๐‘๐‘™๐‘’ ๐‘Ž๐‘›๐‘‘ ๐‘ ๐‘ข๐‘ ๐‘ก๐‘Ž๐‘–๐‘›๐‘Ž๐‘๐‘™๐‘’ ๐‘๐‘œ๐‘๐‘œ๐‘›๐‘ข๐‘ก ๐‘๐‘Ÿ๐‘œ๐‘‘๐‘ข๐‘๐‘ก ๐‘ ๐‘ข๐‘๐‘๐‘™๐‘–๐‘’๐‘Ÿ."

The Sustainable Coconut Roundtable 2024 was a platform for discussing innovative solutions to global coconut industry challenges, creating pathways for new partnerships, and expanding market access. The event highlighted the Authorityโ€™s commitment to developing a sustainable coconut industry and contributing to the economic growth of the Philippines through strategic international collaborations.

As the conference wrapped up, the PCA reaffirmed its dedication to supporting coconut farmers, promoting market access, and showcasing the Philippines as a sustainable coconut producer on the world stage.

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